Ever since I was suckered to buy this 2nd book whilst contemplating on this book from Joel Spolsky (good read btw) I was quite impressed by the Jedi mind tricks Amazon was doing to me... "Total $54.94, Buy Together Today: $36.26"

Now, RssFwd will attempt to practise similar mind tricks on you too! Watch out! I warn ya... It'll sneak up on you just when you're not looking... :-)